RADICAL MOTORSPORT ANNOUNCES DEALER OF THE YEAR AWARDS AFTER MOST SUCCESSFUL YEAR ON RECORD

RADICAL MOTORSPORT ANNOUNCES DEALER OF THE YEAR AWARDS AFTER MOST SUCCESSFUL YEAR ON RECORD

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  • Radical Midwest Team Stradale and Radical Northwest Award Motorsport tie for North American Dealer of the Year
  • Radical Australia West Arise Racing wins Dealer of the Year Rest of World

Radical Motorsport concludes most successful year in the company’s history by announcing the winners of the 2021 Dealer of the Year awards – recognising the highest-performing stars in its international dealer network.

2021 was Radical’s most successful year to date, reaffirming the company’s position as the UK’s largest manufacturer of race cars. Entering their 25th year, new updates were announced in December for the iconic Radical SR3 XX and the turbocharged Radical SR10. The latter also soon became the fastest-selling model in Radical’s history. The company’s on-track offering continued to grow as well, with the UK’s Radical Challenge Championship enjoying some of the largest grids its seen, and the Radical Cup North America entertained sell-out crowds alongside the NTT IndyCar series once again.

Radical Motorsport is represented globally by a network of 33 dealers in 21 different countries, who aim to make Radical’s ‘Race the World’ mission a reality. Radical’s dealer network offer sales and trackside support for the full Radical range, from the entry-level SR1 to the flagship LMP-inspired RXC, and they facilitate ‘arrive and drive’ programs across track days, test and race events.

Radical Midwest Team Stradale and Radical Northwest Award Motorsport Tie for Dealer of the Year, North America

Radical Midwest, based at Autobahn Country Club in Illinois, and Radical Northwest at Sonoma Raceway, California, tied for the 2021 Dealer of the Year award for North America.

Team Stradale were appointed as the Midwestern distributor for Radical in 2013, and quickly became the fastest-growing dealer in the US. Spearheaded by Francesco D’Avola and operating from an impressive facility at the Autobahn Country Club circuit near Chicago, Team Stradale have been instrumental in making Radical the track car of choice for club members. The team have also found great success in the Blue Marble Radical Cup North America, with drivers Alex Morton, a former Team USA cyclocross champion, and emerging star Christian Weir finding race and championship success in their debut Radical seasons.

The impressive performance over the past eight years is set to continue, with Team Stradale recently being appointed as Radical’s official dealer in Florida – the first to represent Radical in the region. Radical Miami will initially be based out of the ANSA Motorsports facility, near the new member-only The Concours Club track.

Group Sales and Marketing Director Dan Redpath and Francesco D'Avola at Radical Sportscars head office, UK.

Sonoma-based Radical Northwest, headed by Anthony Ward and two-times Daytona 24hr class winner Steve Cameron made headlines in September 2021 by taking delivery of the 50th Radical SR10 built. Delivered in a memorable teal-blue livery to a customer in California, the SR10 is now officially Radical’s fastest-selling model.

Anthony and Steve offer over three decades of experience in team and driver management, car preparation and setup, team organisation and driver coaching to Californian Radical drivers.

Radical Sportscars Group Sales and Marketing Director Dan Redpath, presenting the Dealer of the Year award to Anthony and his dog, Rocco!

 

Radical Australia West Arise Racing wins Dealer of the Year Rest of World

Just a year and a half after becoming a Radical Motorsport dealer, Western Australia’s Arise Racing has won the Dealer of the Year award for the Rest of World region, which spans Europe, the Middle East and Asia-Pacific.

Based in a state-of-the-art facility at Wanneroo Raceway, Arise Racing has quickly become a focal point in the motorsport community of Australia’s most remote state capital, Perth. They’ve hosted a series of free ‘Under Lights’ community events at their headquarters, and at one event, even pitting the Radical SR10 against a McLaren Senna GTR.

Arise Racing also runs a young driver development program and has been instrumental in the rebirth of the Radical Cup Australia, which takes place in five of Australia’s premier circuits for the first time in 2022. The first round at the famous Phillip Island circuit saw Arise Racing fielding five cars, with General Manager Jordan Oon claiming pole position in qualifying and the race three win.

Radical AZ Apex Motor Club, Radical Sweden and Radical Australia East GWR also enjoy accolades in 2021 awards

Radical’s Dealer of the Year awards are designed to recognise the entire performance of standout dealers both on and off the track, with a pair of secondary awards marking notable performance in other areas.

Radical AZ, based at the Apex Motor Club private member’s club in Arizona, has won the Fastest Lap Award for North America, with Radical Sweden winning the award for the Rest of World region.

In a sustained standout performance, Radical Midwest Team Stradale also won the Constructor Award for North America, with Sydney’s Radical Australia East Garth Walden Racing claiming the Rest of World prize.

Speaking at Radical Motorsport’s Cambridgeshire headquarters, Group Sales and Marketing Director Dan Redpath, said:

“Radical’s global dealer network is the cornerstone of our business, so it’s brilliant to be able to recognise their contributions to what has been the most successful year for Radical in the company’s entire 25-year history.

“We built more cars in 2021 than at any other point in our history, and as we celebrate our 25th anniversary this year, the outstanding performance of our dealers supports the company’s ambitious growth strategy.

“Francesco and his team in Illinois have really outdone themselves, and we’ve strengthened our relationship with Team Stradale by appointing them as our dealers in Miami.

“Anthony and Steve as Radical Northwest sold our 50th SR10 and have been doing some brilliant work for us in California, and the energy from Jordan and his team at Arise Racing has been recognised around the world.

“I would like to extend my personal thanks and gratitude to everyone who has worked so hard in 2021 as we rebounded from the various global lockdowns, and I am excited to see what we can achieve together as we look forward to the next 25 years.”

Radical Motorsport congratulates all its dealer around the world for achieving strong results in often turbulent market conditions.

 

NOTES TO EDITORS

Radical Motorsport Ltd. Is one of the world’s most prolific sportscar manufacturers, with over 2,800 market-leading race, trackday and road-going cars produced in the past two decades. From its 1997 inception, Radical set out to create a customer-lead niche in the world of motorsport, a race-bred thrill-a-minute driving experience on the race track and road.

A combination of lightweight construction, superbike technology and aerodynamic downforce delivers models faster than a super car, totally driver-focussed and rewarding to drive. Entering its third decade, the Radical stable includes the 135kW (182bhp) SR1, the most successful prototype-style sports racing car in the world – the 168kW (225bhp) SR3 XX, the record-breaking 302kW (405bhp) SR8, road-legal Rapture, the RXC Spyder, RXC 600R, RXC GT3. The turbocharged SR10 was launched midway through 2020 and headlines Radical’s SR product range with over 425bhp and 380lb-ft of torque for blistering performance. All models from the renowned racing car manufacturer are solely designed, engineered and built at Radical’s Cambridgeshire headquarters, by 70 of the company’s 130-strong staff.

Radical was the first manufacturer to bring long-format, double-header endurance racing to club level motorsport competition while providing comprehensive spares and technical support. The marque’s official single-make championships offer the ultimate driving experience and progressive racing ladder for prototype-style sportscar racing for drivers of all abilities, while Radical’s ‘Race the World’ mission offers an end-to-end racing, training and support network across the globe.

 

For further information visit www.radicalmotorsport.com or contact:

Holly Webb

Digital Marketing Coordinator

Holly.webb@radicalsportscars.com

+44 (0)7836 344 651